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Interview-Driven Sales Enablement and Thought Leadership for Tech Consulting Firms

The SaaS playbook doesn’t work with services firms. Using our interview-driven approach, we create the critical assets your team needs to stand out as a strategic partner and avoid competing with other firms on price. 

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Marketing Efforts Feel Like Arts and Crafts?

We fix that. Using short sprints, we create the critical Sales Enablement and Thought Leadership content your team needs to stand out as a strategic partner (not just another vendor).

Our Sprints

1. Rightsizing

We figure out what you’re doing right, where the gaps are, and your current limitations before building and implementing your custom plan.

I consider James one of my go-to resource for all things relating to marketing strategy and/or content development. I am truly privileged to work with him.

Jonty Yamisha

Jonty Yamisha

CMO, Flexible Benefit Service

2. Sales Enablement

Web copy, sales decks, and case studies, oh my! 

Using our interview-driven approach, we create detailed sales assets that showcase the value your firm provides customers while highlighting your methodology.

The insights James provided highlighted critical weak points of our marketing funnel. We shared those insights with our developers and made changes before our product launch.

James understood that as a startup, we must be very strategic about our path. He shared his experiences and views on our current content marketing strategy to help us make an impact.

It’s easy to tell he genuinely cares about our success.

Teresa Cintra

US Country Manager, ncScale

3. Thought Leadership

Relationships drive business. But you can’t have a relationship without trust…

We interview your SMEs to share captivating stories that solve customer problems, build trust, and give your team a reason to reach out to customers. 

Without a doubt, James is my go-to source for all things SEO. With over 10 years of experience in marketing of my own, working with James has taught me what expert service truly is.

He has an endless ability to digest new information which he then translates into powerful and compelling content that has maximized SEO results for every project we’ve worked on together.

He’s attentive, on his game, and my most trusted source for strategic direction in gaining web traffic that actually converts.

Kyle Williams

Kyle Williams

Marketer, Sierra Delta

4. Consulting

“Show me the way!”

If your in-house marketing team only needs guidance, we offer regular consulting sprints to workshop current challenges based on our industry experience.

 

James at Lead Comet is professional, prompt and proactive. Not only does he execute our vision, he continues to research and educate himself of our niche space to understand our editorial needs and ensure the content created is not only engaging, but also purposeful.

The content he produces continues to rise in the rankings putting us in front of new clients and being a place in which others in our industry go to learn.

His work is a huge part of why we are one of the top companies in our space. I highly recommend working with James"

Krystle Zepp from Quandary

Krystle Zepp

Operations Manager, Quandary Consulting Group

We Know Tech Consulting and Services

Your sales funnel is longer and more complex. You often feel limited to dated sales tactics like cold calling, partner referrals, and event booths.

You have a website. But it struggles to drive qualified organic leads. (Relevant leads still require a lengthy sales process.)

We Start by Rightsizing Your Marketing and Sales Efforts.

Reel in your marketing efforts. Focus on your strengths. Plan around your weaknesses.

We evaluate your current marketing system, team, customers, and business. Then, we build and implement improvements.

WITHOUT trapping you into a long-term contract…

Analytics Goal Tracking Dashboard

James had me interested from his initial reach outreach, where he provided valuable recommendations about our website. He continued to demonstrate expertise through the process and broke things down into logical, bite-size pieces during the Strategy Sprint.

What I liked most about working with James, in addition to the retainer-free business model and being a great guy to deal with, was mapping the investment to specific, actionable deliverables.

There’s no pressure to sign a year contract, crossing my fingers with Lead Comet. James does what he says, delivers, and then lays out the next steps to keep working together, with the onus on his team to deliver results.

Len kamerman

Len Kamerman

Founder, Hero Technical Solutions

Speed to Market Matters

Signing a 12-month retainer in this market? (BEFORE working with the agency?!?!) And then waiting for months to make progress?

Yeah. No thanks…

Our sprints deliver critical assets in weeks (not years), so you can generate new pipeline and expand accounts faster.

Is Lead Comet Right for You?

You = Service Firm

We know this industry: the challenges of balancing existing business, innovating, managing busy SMEs, and navigating complex buying cycles.

You Need a Partner

We work with clients on strategy and implementation, sharing our insights and pushing back against tactics that don't align with their goals.

You Incentivize Content

There is top-down support and incentives for internal knowledge sharing. SMEs are on-board and excited to share expertise.

Book Your 30-Minute Discovery Call Below 👇

What to expect: We’ll focus on your challenges and business goals to see if we’re the right fit. If we are, we’ll schedule a follow-up call with a custom action plan.

You decide if you want to move forward.

Completely pressure-free. (Because no one likes the pushy, used-car dealer attitude.)

Download IT Services Case Study

We helped a leading technology consulting firm rightsize their marketing, increasing organic leads.